Small businesses are being forgotten. Big corporations have taken over the public perception of business so much that there's no longer any room for businesses without mass market advertising. Public perception has been monopolized into thinking that there's just Coke and Pepsi, McDonald's or Wendy's. This doesn't need to happen anymore.

More and more the public perception is the internet. The internet has created a new playing field and new rules for the game. The winner is no longer the one who's the biggest, better funded, or flashier, but the one who is willing and able to participate in the conversation and speak with a human voice; the one who is able to give information, share ideas, and tell the stories people are looking for. This is the perfect game for small businesses, but many small businesses don't know how or haven't tried to establish an online presence before. And those that have tried end up making flashy, information poor websites, trying to mimic bigger businesses sites.

It is the purpose of this company to give small businesses the ability to have an online presence and the knowledge needed to make it thrive.

And ... Critique!

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This entry was posted on Tuesday, April 17th, 2007 at 8:49 pm by Joe and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.